Vision Bring sight to humanity
Mission Promote vision wellness by manufacturing whole food based nutrition products and snacks; by health education on vision wellness.
PROBLEM Coming endemic of vison problems Increased popularity of electronic devices such as TV, computer, electronic games, cellphone, and iPad. In addition to human lifestyle change from labor intensive production to information based office work has moved us toward forth industrial revolution. The new economy is mobile internet based, information based, the critical component of human productivity is information collecting, processing and utilization. The physical determinant of this productivity is vison wellness. All we can see vison is fundamental factor of human productivity in the new economy. Human visual system is facing ever high challenge of excessive reading load due to wild spread usage of computer, cellphone, video game, TV and electronic devices, at work, at school, or in entertainment. As result, it creates cluster of conditions in vision wellness, such as myopia, astigmatism, eye fatigue, dry eyes, floaters, some even develop smartphone related task neck and early onset of presbyopia, and frequently associate with symptoms of stress, anxiety, insomnia, depression and etc. 2016 research, “Myopia Prevalence in Canadian School Children” from university of Waterloo’s School of Optometry and Vison Science and CNIB found nearsightedness in children increase from 6 per cent to 28.9 per cent between ages of 6 and 13. The starting age of myopia onset also moved from age 12-13 to age 6-7. It’s possible the children may experience much greater decline in their eyesight over their lifetime compared to previous generations. The average time of students using electronic devices is 2 hours per day for kids, 9 hours per day for teenagers, 8 hours per day for college students. The average time spend on video games on US population in age 13 and above has increased steadily, from 5.5 hours per week in 2011 to 6.8 hours per week in 2016, with gamers 22 hours per week to the extreme. 8.5 per cent of American youth addicted to video games (age 8-18, around 3 million people in US). Working force in US today spend on average 7 hours per day on computer screen. If we add their screen time at leisure it can easily reach 12 hours per day. This creates enormous pressures on their visual system. The excessive screen time across all ages in our society also set risk factors for the development of severe medical conditions such as Retinal tear and bleeding, glaucoma, blindness due to extreme myopia, and Macular degeneration.
NUTRITION: THE FOUNDATION OF VISION WELLNESS Based on the theory of traditional Chinese medicine, combined with modern nutrition science and food technology, Doctor Weidong Yu developed a series of health food products. Made from blueberries, blackberries, cherokee roses, apples, grapes, carrots, beets, kale, cucumbers, tomatoes, spinach, pumpkins, and other nutritious produce grown here right in Canada, along with Chinese herbal produce such as hazelnuts, yams, hawthorns, and shiso. Using freeze-drying technology, the frozen powder maximizes the protection of active ingredients in food. It provides beneficial nutritious food for our vision and health in the modern world. It is a natural dietary companion in this internet era of the 21 st century.
Corporate culture is the core competitiveness of building a century-old store. The establishment and development of successful enterprises must first be shaped Good corporate culture core values.
Honest Integrity Sincere, realistic, in the production and sales process, honesty is not bullying. Really.
Value We produce valuable products that bring value to our customers. A platform for successful employee appreciation and investment. Companies, customers, employees, and investors form a positive energy value chain.
Simple Avenue to Jane, in the product, customer service, business management model to strive for simplicity, not complicated.
Loving Kindness Produce our products with love Treat our customers with love Manage our business with love Let sincerity and love spread to the world through our products.
Natural We are based on natural-derived products, creating value for our customers, always taking care of the environment and giving back to the community and nature. create a sustainable business model.
Optimistic Positive The situation changes. Career is our internal manifestation. An optimistic attitude creates an abundance of career and life. Our optimistic attitude infects customers, improves lives and initiates a healthy lifestyle in the course of business.